what reca stands for
Reca is a New Zealand ethical fashion brand built on one word: 'Care.' It's a commitment we make with every piece of clothing and jewellery we create - to care for the planet we share, the artisans who bring it to life, and the women who wear it with pride.
Each piece is ethically produced by skilled artisans and production partners in Nepal, India, and New Zealand, ensuring fair wages, safe conditions, and respect for people.
Feel-good fashion that looks beautiful, lasts longer, and tells a meaningful story.
Our Shared Values
OUR MISSION & vision
Built on care and kindness, Reca is committed to creating meaningful collections with a positive impact. We carefully choose sustainable materials and ethically partner with skilled artisans to ensure integrity at every step.
Our intention is to create a future where women can thrive and to establish a social enterprise in Mae Sot by 2028, offering a safe haven and skill training for single mothers and women escaping domestic violence, empowering them to find financial freedom and begin a new chapter.
Let customers speak for us
Love my cardigan. So soft.
Smart, easy to wear jumper, good weight for in between seasons
This jumper wears so well. Contemplating on getting the navy one too.
Love the fabric. I went down a size in this shirt.Yay!
Fell in love with this cardigan the moment I saw it on the rack. It looks beautiful on and feels incredibly soft and comfortable, one of those pieces you’ll reach for again and again.
I usually can’t wear most wool knitwear because it feels itchy, but this one is incredibly soft and comfortable. I’ve been able to wear it all day with no irritation at all. Definitely a standout piece if you’re sensitive to wool.
Beautiful fabric and absolutely perfect for in-between weather. It’s lightweight yet still gives just the right amount of warmth, making it so easy to wear across seasons.
So soft and true to size.
I was given these earrings as a gift and instantly loved them. I wear them almost every day. Easy, versatile, and I love the story behind them. I’ll definitely be getting more.
The best item of clothing I’ve purchased this season. So easy to wear and effortless to style.
The black sleeveless Lothlorian was such a success .. I went back and bought the same in Navy Blue! Recommmended to a friend who also bought the black.
Wonderful local shop.
Loving the feel of the organic cotton on my skin and the rich colour is luxe
Lovely fabric and a great fit. A lovely addition to my wardrobe.
Lovely material
I got this possum & merino vest and honestly, it’s so good.
Really soft, really warm, and not bulky at all. I’ve been reaching for it all the time.