Quality & Cause
Founded in beautiful New Zealand, Reca is more than just a fashion label; it's an embodiment of ethical elegance and a testament to the resilient spirit of women globally and the well-being of our planet.
Ethical, Quality Jewellery
Almost all of our jewellery is hand-crafted right here in New Zealand. We empower and upskill remarkable individuals, usually former refugees, translating their passion into stunning, empowering pieces. And rest assured, we're committed to providing a living wage — valuing the dedication and essence behind every handcrafted item.
Alongside this, a notable portion of our curated jewellery collection hails from the Tayo Collective, meticulously created by the courageous survivors of sex trafficking in the Philippines. Their strength and resilience shine through each piece, reminding us of the heroes among us.
For these, and the few pieces that aren't hand-crafted, quality assurance is paramount. Our materials are sourced from ISO-certified facilities and are independently tested, ensuring they meet the standards of genuine 14k American Standard Gold-filled or 925 sterling silver. This guarantees that your Reca pieces are not only stylish but enduring and high-quality.
Natural, Ethical, Quality Clothing
Our clothing line is more than just fashion; it's a beacon of hope. We proudly collaborate with social enterprises in Nepal, who not only craft our garments but also champion the empowerment of the women behind them.
By choosing Reca, you support a network that provides these artisans with training, holistic support, and a fair wage. Beyond the individual, our efforts ripple outwards, uplifting families and rejuvenating entire communities, ensuring every stitch weaves a tale of positive impact and enduring legacy.
As stewards for a sustainable future, our clothing line mirrors this commitment. Nearly all of our fabric is made from natural fibres including bamboo, wool, Tencel, and premium cotton. Donning Reca is more than a style choice; it's a commitment to a greener tomorrow.
Our Founder
Myint Aung has a story that’s as much about fresh starts as it is about giving back. Born in Hpa-An, Myanmar, Myint's early life took a significant turn in the year 2000, when her family moved to a refugee camp in Mae Sot, Thailand, due to unrest in her home country. This experience was one of many new beginnings.
Fast forward a year, and Myint found herself in New Zealand. While the experience was extremely challenging, it was a place that offered a new home and new possibilities. She made the most of these opportunities, working hard to earn a business degree from Auckland University of Technology (AUT). Post-graduation, Myint ventured into the fashion retail industry, taking on roles such as multi-site area manager and trainer, for well-known brands. From there, she co-founded a blue-collar business and ran this for two years. These experiences taught her a lot about the business world, but she wanted to do something that meant a bit more personally.
That’s where her journey took a slightly different path. Myint has always felt a strong pull to help women who struggle to get on their feet. In 2019, she started Reca, a venture close to her heart. Reca is all about ethically produced jewellery and clothing, and it's not just a business—it’s a way to support women artisans in countries where opportunities are hard to come by.
Myint’s approach with Reca is all about taking things one step at a time, focusing on growth but also on the real, tangible benefits it can offer to women who need it most. She’s passionate about making a difference, and knows this takes time. She’s looking to build something that lasts and really helps people. Myint believes in the power of giving back and is committed to using her business to support other women, aiming to make a big impact in a down-to-earth, genuine way.