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Our Story

Wear what matters

Reca offers timeless pieces, ethically made by women, prioritising natural and sustainable fibres wherever possible.

Our clothing is ethically made by skilled artisans and production partners in Nepal, India and New Zealand. We prioritise natural fabrics such as linen, TENCEL™ and a blend of Fairtrade organic and conventional cotton wherever possible - fabrics that feel good, wear well, and align with our values of care for people and the planet. Whether it's a Fairtrade organic cotton tee sewn in Kathmandu, a merino vest woven here in Aotearoa, or a dress carefully produced in India, every piece is thoughtfully made - designed to be worn, loved, and lived in.

Our jewellery is handcrafted in New Zealand by artisans from former refugee backgrounds who earn at least the local living wage. We use quality materials such as 14k gold-filled and sterling silver - pieces designed for everyday wear, layering, and gifting with meaning.

Our Founder

Meet Myint Aung

Myint's story is as much about fresh starts as it is about giving back. She settled in New Zealand as a teen, later earning a business degree and building a career in fashion retail before co-founding a business.

But she wanted to do something that meant more. Myint has always felt a strong pull to help people who struggle to get on their feet - so in 2019 she started Reca on her own as a project while working full time. It's not just a business, it's a way to support women artisans in countries where opportunities are hard to come by.

Myint believes in the power of giving back and is committed to using Reca to support other women - one step at a time, in a down-to-earth, genuine way.

Suwannimit foundation sign and an asain women

Plan for 2029

The Mae Sot Project

Mae Sot is where the heart of Reca's story took shape. This Thai border town sits at the edge of Myanmar, a place many people cross to escape persecution and hardship - a migration that has risen sharply in recent years. It is also a town where sweatshops, trafficking and exploitation are a daily reality for vulnerable women.

In January 2020, we visited the Suwannimit Foundation, meeting the team behind its work and some of the women being supported through its training project. What we saw there shaped a commitment to return and change what we can. In partnership with the Suwannimit Foundation, Reca will provide seamstress training that equips a woman to earn a living wage, alongside a safehouse, a workspace, childcare and other support for women escaping domestic violence and hardship.

Our aim is for the operation to become self-governing, so that the facilities we help establish grow into lasting community hubs - supporting not just the makers, but their families and communities. In time, we hope to build workshops like these throughout Myanmar and wider South East Asia.

Every purchase, and every review, brings the Mae Sot project a step closer.

Our Values

Hand holding rose, ethical jewelry & clothing from Nepal, India, NZ — fair pay, natural fabrics

COMMITMENT TO QUALITY

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Hand-drawn heart symbol in terracotta on teal background, representing ethical handmade crafts

PACKAGING & SUSTAINABILITY

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Abstract orange line art on teal background, minimalist design element

OUR PRINCIPLES

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Rising fist symbol in orange line art on teal background, representing empowerment and ethical fashion values.

EMPOWERING WOMEN

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